Johnnie Walker "Keep Walking"

This advertisement has been done almost around the world. This type of wiskey has several brands for example there is Red Label, Black Label, Blue Label, Gold Label, Swing and Green Label this different types of whisky are produce according to the "needs" of their clients. Johnnie Walker campaign "Keep Walking" has been promoted massively, with TV campaign, magazine and even the in the F1.

I think that the image that Diageo uses is great is just a cartoon of a man walking and this makes you focus only in the words that is what is important.